Strategy advisors for premium brands and high-end retail.
We help premium brands design projects that deliver unique customer value and unlock next-level growth.
        
        
      
    
    Turn strategic clarity into growth.
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Clarify your unique brand superpowers and design goals to win your own race using data-driven analysis of industries, competitors, and customers
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Expand your brand presence across digital and physical retailers like Sephora, Whole Foods, and NET-A-PORTER at your own pace
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Sell with confidence across local and global markets and experience peace of mind from our legal* expertise in consumer retail and sustainability/ESG
 
We work with premium brands across the beauty, fashion, jewellery, wellness, and home sectors and the retailers that support them.
Brands we’ve worked with:
“Andrew helped our organization develop an amazing sustainability and business strategy that saved us time and gave us clarity to help us achieve our sustainability and business development goals. HIGHLY recommend!”
Myra Arshad, CEO
ALT TEX, Forbes 30 Under 30
“Andrew helped us get clear on our goals and build a strategy we actually believe in. He brought fresh thinking, was great to work with, and truly cared about our success.”
Ara Pekel, Co-founder
Solo Guitars
“Andrew’s ability to engage in conversation, seek information, actively listen and commitment to follow-through makes him a valuable colleague. Andrew would be an asset to any team!”
Winnie Leung, Director
Fashion Takes Action
Meet Andrew
Founder | Strategy Consultant & Lawyer
I’m Andrew Chachula and I love helping premium brands and high-end retailers make the best strategic decisions so they can grow profitably and sustainably to meet their unique business goals.
Before founding Chachula Strategy, I practiced law at leading Canadian firms, advising clients in beauty, personal care, fashion, footwear, food, technology, and manufacturing on business strategy, regulatory compliance, commercial law, litigation, and ESG matters.
I also have a background in sustainability and ESG where I’ve helped brands develop sustainability programs and integrate ESG metrics across their organizations to track and improve performance.
My combined legal, business, and sustainability experience gives me a unique ability to understand and communicate across a brand’s entire operations and collaborate with team members from diverse and interdisciplinary backgrounds to help create transformative outcomes.
I hold an MBA (Schulich School of Business), a JD (University of Ottawa), a Master’s in Environment and Sustainability, and a BA in Philosophy (Western University). I’m Called to the Bar in Ontario.